Creative entrepreneur, Shannon Fricke believes that a life lived with love, sensuality and an open-heart is a life better lived.

And a house designed with your distinctive style in mind, is more than a home. It’s a heart-centre. This core belief drives her work as director of the diverse range of projects that sit under the Shannon Fricke brand.

Her work as an interior designer and stylist has been captivating readers across the media landscape in Australia and around the globe for 20 years, regularly appearing in magazines and newspapers such as as Home Beautiful, Inside Out, Country Style, Real Living, Elle Decoration UK, Elle Decor Denmark, Marie Claire and Bolig Liv. Her dedicated community of design followers have tuned into her work on Channel 10’s The Living Room. She has presented over 60 episodes of the award-winning design programme HOME on the LIfestyle Channel as well as Postcards from HOME and House Guests.

Her books, Sense of Style: Colour and Sense of style: Space have been translated into Dutch, Danish, Spanish, Finnish and Chinese. Her latest book, How To Decorate has been published in Australia and the USA through Penguin and Random House.

Shannon Fricke’s range of bedlinen and homewares is available at Domayne and our concept store at Newrybar Merchants (19 Old Pacific Highway, Newrybar NSW 2481 (02) 6687 2233)  and is created with your individuality in mind. Designed to mix-and-match and create a sense of peace in the home. We hope our offering inspires you to create a one-of-a-kind home in your own sense of style.

Shannon is co-owner of Newrybar Merchants – a collective of local, creative artisans and purveyors of fine goods from the Byron Bay region and beyond. Alongside her co-merchants, Shannon has created a unique environment, enabling customers to experience rustic charm effortlessly blended with sophistication within a beautiful and unique retail space.

Shannon’s passion however, is working with women at a creative crossroads. Through her masterclasses, retreats and one-on-one mentoring, she offers an inspiring and nurturing environment for women to realign with their truest creative voice and shares the spirit healing and wellness tools needed for vibrancy, focus and clarity for their life, work and wellness purpose. For many years she hosted the How To Decorate, Building Your Brand and Styling 101 workshops in her hometown of Byron Bay. These workshops seeded many new and exciting creative businesses and passions for the women who attended.

In 2017, she co-hosted the Creative Immersion retreat on the picturesque island of Lemnos in Greece and the Remember Your Story workshop alongside international photographer and coach, Carla Coulson. Her interest and education in spirit healing modalities, energy wellbeing and psychology coupled with her understanding of the principles of design have seen her carve out a unique offering in the lifestyle and wellness space. She consults to companies on how to use all facets of design to improve energy and wellbeing in the home and the workplace. Healing tools and product defines her own home and lifestyle brand, Shannon Fricke Heart and Home. In 2018, Shannon achieved a long held dream – turning her family home, Graciosa Byron Bay into a spirit wellness retreat.

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